Marketing & Operations Manager
XHunt · Shanghai · Mid
About the role
Official X (Twitter) Operation: Responsible for content planning, trend tracking, community engagement, and follower growth for the official account to build strong brand presence and user loyalty. Online Campaign Planning: Independently plan and execute themed online campaigns. Offline Event Execution: Oversee the proposal design, resource coordination, and on-site execution of offline events such as Meetups, industry summits, and user meetups. User Growth Strategy & Execution: Devise product growth strategies to drive viral user growth across social platforms. Data Analytics & Iteration: Track core metrics including X follower growth/engagement, event conversions, and user retention; rapidly iterate operational strategies based on data.
Requirements
1–3 years of experience in marketing or operations. Proven ability to independently plan and execute both online and offline events, with a strong focus on project milestones and execution efficiency. Strong data-driven mindset, capable of identifying optimization opportunities from metrics and user feedback. Excellent written and verbal communication skills in both Chinese and English; highly action-oriented and able to adapt to a fast-paced environment. Nice-to-Haves: Experience in independently managing X (Twitter) accounts with proven cases of follower growth or viral content. Familiarity with Web2 + Web3 marketing strategies.